Creating categories for a business blog will help to keep it organized. The categories would also help direct the user to the blog topic that they are interested in. In my horse equipment sales, I could have a "help" category that explains how the equipment I'm selling could be used. I could have guest blogs from local horse trainers. I could also pose a rhetorical training question, and try to stimulate discussion on the topic. Another category could be topics related to horse health and horse care. This topic is always of concern to horse owners. If the content was interesting enough, I could get a discussion going amongst the users. One thing is for sure, horse owners do like to give their opinions! Starting a conversation, or becoming a place for discussion would help to establish my brand as trustworthy, which would be a great way to help a business to grow.
Blogs I commented on: Gina Schwendel, Davina Croft, and Brent Reyes.
No comments:
Post a Comment